Bernie Roux is an award-winning, internationally acclaimed director who has accumulated Cannes Lion, Clio, Epic, and D&AD gongs. His unique style is sculpted by years as a traditional animator and is evident in his approach to art direction, casting and shot selection.

Over 25 years in the film and animation industry, he has successfully directed commercials and campaigns for the likes of KFC, Unilever, ING, Cadbury’s, LEGO, Ferrero, MERCK, Samsonite, Mitsubishi Electric, IKEA, Coca-Cola, Target, Pier 1, ChildLine, Yakult, Nestlé, Fanta and Amazon.

His work in slow-motion cinematography has garnered much recognition and accreditation and his attention to detail and flare for comedy leads to constant demand from top advertising agencies worldwide.

Originally from South Africa, Bernie has lived and worked around the globe: from Johannesburg to Paris, Auckland to Moscow, London to Stockholm, Prague to New York, and most places in between. Living and working in many diverse cultures informs his perspective and he always brings an internationalist aesthetic to his work. When he’s not traveling around the world, Bernie spends his time between Tokyo and New York City.